Why Natural Foods Expire Faster—and Why That’s a Good Thing

In today’s convenience-driven world, we’ve come to expect food to last for months without changing in flavor, color, or texture. But in reality, foods with no preservatives, like Öatgazm granola, are supposed to expire faster—that’s what happens when ingredients are natural and minimally processed.
Preservatives artificially extend shelf life by slowing down the natural process of spoilage. While approved preservatives are generally recognized as safe, their inclusion often means the food has been formulated for longevity over freshness. This can lead to products with fewer nutrients and less authentic flavor.
At Öatgazm, we believe food should be as close to its natural state as possible. That means we bake in small batches, without preservatives, so you get a product that’s fresh and nutrient-dense—even if that means it won’t last a year on your pantry shelf.

Freshness is a sign of real food, not a flaw. Click below to choose granola made for your body—not for a shelf.

References:
My Sparkling Life. (2024). Why healthy foods might expire faster.
Read the Scientific Study on Why Natural Foods Expire Faster